Confirmit for Healthcare
Capturing Customer Experience to Ensure Retention

Industry Fact Sheet

As a healthcare provider, you have competing interests to satisfy in order to maximize the performance of your business: corporate HR personnel who buy the plan for their business, providers, and plan members themselves.

Further, as health care costs grow exponentially and differentiation by quality of service and member expectations rises in importance, how can you accommodate the competing interests of your members who expect high levels of choice at competitive pricing, providers who expect suitable compensation for services offered, and shareholders?

How do you defeat pure price competition in an environment of rising costs?

For Healthcare providers, this issue is critical. While consumer choice and quality of care is an important consideration among employers who offer one or more plans, in an era of increasing costs, pricing will often sway decision making.

The challenge is that poor customer experiences in different aspects of the service, well in advance of the expiration of their policy, can turn members away from renewing their business with you, or even to encourage the employer to provide alternatives.

Unless you can capture that experience and intervene in order to retain them.

Confirmit allows you to understand members' and employers' attitudes towards you across the key "moments of truth" in their journey with your business.

Download fact sheet to read more