Multi-mode Market Research

most suited to those you are trying to reach. Confirmit is a robust, scalable, highly-featured platform that allows you to combine advanced Web interviewing with sophisticated survey design to meet the exact needs of your different respondent groups.

surveys that cater to the different needs of your clients and your target respondent groups. Using Confirmit, you can build surveys that include a huge range of question types and layouts, logic to skip irrelevant questions, and multimedia tools to prompt instant reactions.

Web surveys for ad-hoc projects. It provides access to many of the features of Confirmit Professional, but requires no training and is therefore ideal for quick, tactical surveys and for occasional users.

Confirmit Professional and Confirmit Express. This feature is ideal for gathering instant snapshots of opinion at very low cost.

capabilities from within the Confirmit platform. Our robust CATI (Computer Assisted Telephone Interviewing) module gives you central control of all your telephone survey operations including call scheduling, supervisory control of interviewers and respondents, quality control monitoring, real-time reporting, and alerting functions.

per-seat pricing model, makes it simple for you to add new CATI seats as your requirements change. This provides you with the flexibility to cater to peaks in your workload and to support the expansion of your call center as it happens.

from a single source using either Confirmit TCI or MSG’s PRO-T-S predictive dialing platform . This model enables work to be outsourced easily via the Internet, reducing complexity, minimizing your survey costs, and enabling faster turn-around of interviews.

embracing mobile survey technologies is becoming increasingly important to the success of research projects that are truly representative of different respondent groups. Confirmit has developed a number of applications for mobile surveys that enable researchers to take advantage of this additional data collection mode.

when a user opens a Confirmit survey on their iPhone, it is automatically opened in an iPhone-friendly format. The survey takes on characteristics that provide a smooth and enjoyable user experience, all of which is handled at the authoring stage to ensure no action is needed by the respondent.

creating Web or telephone surveys, and then applying them for use on handheld devices such as PDAs or tablet PCs. Your interviewers can download survey updates whenever they have Internet access, and then reconnect when surveying is complete to synchronize with the Confirmit engine. Synchronization can be automated to reduce the overhead of running face-to-face research programs.

solution for field-based research, enabling you to engage with respondents regardless of their location. It provides your field interviewers with the same sophisticated survey capabilities offered by Confirmit’s online solutions, including complex survey logic, multiple language options, and multimedia support for engaging surveys.

that elicit instant responses from your target customers. Invite people to take part in an IVR survey at the end of an experience, such as via a shopping receipt, a cinema visit, or at the end of a telephone or Web survey, to gather in-the-moment reactions that can help improve products or customer service.

held between your call center agents and customers calling in. By inviting people to complete a simple IVR survey at the end of their interaction with your contact center, you can pinpoint areas for improvement or reward, in a way that doesn’t use up valuable agent time and at minimal cost.

respondents. There are still many applications for which paper questionnaires are the most effective way of gathering feedback—particularly in areas where access to technology is limited, or in instances where you do not have e-mail or telephone details for your customers. Confirmit’s paper scanning technology, Confirmit Horizons Scan, allows you to streamline your paper survey processes and integrate them with your wider research activities.

multiple scanners and handing multiple jobs at any time. As a result, you can process even the largest and most complex paper-based surveys quickly, delivering a high level of service to your clients and giving access to survey results much faster than with manual data entry.

questionnaires to complex diaries, and then export the data to a variety of formats for sophisticated analysis and reporting. What’s more, the system’s unique open-end image report option lets you see exactly what respondents have written, giving your research a more qualitative feel and adding value for your clients.